Clear Rx Medication System
One day, Deborah’s grandmother took her grandfather’s medicine by mistake. Her name was Helen. His was Herman. Same initial – H Adler – and the pill bottles looked alike.
This incident resulted in the ClearRx System for Target. From the color coded rings to identify each family member to the intuitive and easy-to-read label, ClearRx is designed for people who take prescription medication.
Industrial Design: Klaus Rosburg